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Andrei Marcu Personal Branding


Profile: Art Photography Task: Logo


Visual Identity for an art photographer. Each photo tries to tell a story or touch, using it as a tool for expression, paying respect to its medium and work done by greats, like Josef Koudelka.
The logo hides in itself an exclamation mark, much like his photos do.

Showing this is done by making the exclamation mark the center of cropped photos, arranging it deadcenter in compositions, imposed on a sensible part of the photograph, or placing it just outside the photo.